I like to test my wits against Steve Jobs - or at least the Apple marketing team that works on new products. Most recently, this was predicting things about the iPhone before it’s release. *(Predicting things after it’s release was far too easy.)
My latest flight of fancy is the infamous upcoming Apple Tablet, a device that is all but confirmed but has the interweb all abuzz. I’m not predicting it’s arrival - that is silly. Rather, I’m predicting a surprising in the name which all the blogs and pundits believe is going to be the iSlate. Which I think is totally ricockulous. On January 26th, I think the world will hear…”One more thing. Let me introduce you to the iBook.”
Say wha? That’s right - not the iSlate or MacTouch, not iTouch XL or Newton 2.0. The iBook. Now here is my argument.
1. Apple never dropped the iName naming convention, they just removed it from their low end laptop. Why? Why just the laptop, when the iMac and iPhone still sell very well. Clearly the “Mac Pro” isn’t the keystone for the brand. iPod, iPhone, iMac - iBook works, always worked, and if Apple is going to be a hybrid netbook and e-reader, it would be called an iBook. Think about it, if there never was a previous product called the iBook, it would be the most obvious, logical choice.
2. iSlate is absolutely, positively, terrible. And Apple is known for disseminating bad information on purpose. Hahahaha, Apple got you bloggers. They are smarter than you.
3. A complete lack of other catchy names. In fact, there is such a lack of any possible alternative, that other than iSlate no one can even make up funny names instead.
4. No one else has guessed it. As my youngest son says, if they’re not in front of you, they are behind you. It’s an amazingly simple bit of logic he layed on us while watching us play Call of Duty a couple years ago, and so far, it’s never been wrong.
So that’s WWMTNTATIHWSJ - the iBook. $10 bet to the first commenter who thinks I’m wrong.
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Comments ( 2 )
David Harthcock added these pithy words on Jan 15 10 at 11:47 amI don’t see them calling it the iBook because the already had a product called the iBook and it wouldn’t hold an idea of something new and revolutionary if they just recycled the name.
Matt added these pithy words on Jan 15 10 at 5:43 pmSee, I want to agree with you. The problem is iSlate is utterly retarded. It’s terrible. “The Slate”. iTablet is fine. iTube? I can’t think of any logical terms that work. I know they get paid shite-loads of money to be better and smarter than me, but if that’s true and they call it an iSlate I’ll be sorely disappointed.